NEW
PROJECTS TO AID LONDON'S ASIAN ENTREPRENEURS
(9 February 2005)
Mayor
Ken Livingstones London Development Agency today launched
three new projects to respond to the needs of Londons ethnic
businesses and facilitate greater innovation amongst them. The
new schemes will bring a wide range of benefits for Londons
ethnic minority business women and owners of ethnic companies in
the food and beauty sectors in the capital.
The
launch of the schemes follows research by the LDA set out in its
Economic Development Strategy, published last month, showing that
Londons black population is underrepresented amongst the business
community in the capital. The research showed that only 3% of London
businesses in the capital were black-owned even though they make
up 11% of London population. By contrast, 77% of London businesses
have white owners although they make up only 71% of Londons
population.
WOMEN
ENTREPRENEURS
One
of the schemes will help women inventors and innovators to develop
their ideas and skills. Thought to be the first scheme of its type
in the country, it will hold free workshops on successful exporting,
protecting intellectual property and similar issues. They will also
hold networking events with successful female entrepreneurs and
provide attendees with better business information and details about
new commercial opportunities.
INNOVATION
TASTERS FOR FOOD BUSINESSES
Another
scheme will help 150 food entrepreneurs expand their business through
free seminars addressing key issues of innovation. Firms on the
scheme will benefit from Innovation Taster sessions
on issues such as business expansion, food design, packaging, marketing
and sources of business advice and support to developing their businesses.
Under the scheme, food companies will work with the London Food
Centre based at South Bank University and other universities on
ways of improving the look, feel and taste of their food products.
ETHNIC
HAIR & BEAUTY
A third
scheme aims to develop the ethnic minority hair and beauty sector
in London. The project aims to help ethnic salon owners and other
beauty product firms to collaborate more to get better bulk deals
from suppliers, use technology to market their business better and
improve customer service. It will also provide firms with free advice
on sources of finance, retaining staff and maximising profits.
Manny
Lewis, Chief Executive of the LDA, said: While some ethnic
minority businesses have been amongst the most enterprising and
innovative in the capital, some have been more successful than others
at exploiting their skills and products in the marketplace. These
new schemes are great news for ethnic businesses which will unlock
their untapped talent, and in doing so will benefit both businesses
and London as a whole.
Leading
businesswoman, Simi Belo, will also be speaking at the launch event.
Her company, Immiis, has designed 'NewHair', an award-winning
hair product which is used by many professional women in the UK
and abroad. It has been on sale in Selfridges since February 2004.
Speaking
ahead of the launch, Ms Belo said: There are more professional
women from ethnic backgrounds in Britain and across the world than
ever before. Their extra spending power means there are lucrative
business opportunities that women innovators and inventors are well
placed to exploit. However they need a range of support and advice
to help develop these ideas and bring them to market. The new projects
being launched today are a major step forward in helping the ethnic
minority business community to fulfill its potential.
ABOUT
THE LDA
The
London Development Agency is the Mayor's agency for business and
jobs. The LDA prepares the Mayor's business plan for London and
mobilises the support and resources of hundreds of partner organisations
to help build a thriving economy for London's people, businesses
and communities. The LDA is dedicated to improving sustainability,
health and equality of opportunity for Londoners.
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